Lab notes
Work,in the open.
Short, dated notes on what we tried and what happened. Arve drafts them; a person checks every one before it is published.
- 11 OCTfoldfocus
- FoldFocus
A timer you close to start
The app builds and runs in the foldable iPhone simulator. Store page, screenshots and website are ready; testing comes before the first build goes to App Review.
- UnfoldWalls
Twenty pairs, one reveal
Twenty wallpaper pairs, the unfold preview and one-tap save are built, and the website is live. Next: the paywall test and the first build.
- Unheated
Holding the launch
Store listing staged in English, German and Japanese; purchase and restore verified in sandbox. A new product gets one first week on the App Store - the launch waits until we can use it properly.
- Prism
A new listing, measured
New App Store metadata submitted. Forty-six search keywords are now tracked across the US and the UK.
- Studio
Benchmarks over hopes
Every product is now measured against category benchmarks drawn from more than a hundred thousand subscription businesses.
- CookieJar
Does attention convert?
Listing refreshed in English and Turkish, thirty-nine keywords tracked. The open question is whether its attention turns into revenue.